Customs
Customs hones skills of PROs on use of digital communication tools

The training, according to National Public Relations Officer of Service, DC Timi Bomodi, was organized to equip officers of the Service spokespersons with advanced skills on the use of social media for public communication, how to detect and manage crises in the present age, using digital tools and writing compelling stories.”The aim of this event is to strengthen our Public Relations Officers in managing and responding effectively to issues in the present digital age.

“This is considered necessary due to vital roles played by Nigeria Customs in protecting the nation’s borders and contributing to the economic development of our dear nation”
The event featured lectures and practical sessions by seasoned public relations practitioners, scholars and broadcast journalists.
Abayomi Adisa of the British Broadcasting Corporation (BBC Africa) provided techniques for writing an effective story on digital media.
The event is part of a series of ongoing intellectual empowerment programmes aimed at strengthening the capacity of the officers of the Nigeria Customs Service.
Speaking on the programme’s theme, the Commandant Customs Training College (CTC), Ikeja, Comptroller Kalamu Ayinde Aremu pointed out that the management of the online reputation and brand identity of an organisation through the purposeful use of digital and social technologies are essential in the digital age.
While urging the Customs spokesperson to utilize Digital Media for Public communications he said “Public communicators should develop a passion for their profession by being innovative and creative in their messaging, especially in this digital age,”
In his presentation on ‘Effective Public Communication in a Digital Age,’ the Editor-in-Chief of PRNigeria, Yushau Shuaib said the advancement in technology has transformed public relations with social media expanding the channels used to engage with new audiences in build reputations.
He said: “With the Immediacy of social media, some of the characteristics of online PR campaigns include deployments of hypertextuality by utilising hyperlinking and web-Linking to posts.
“Similarly, multimediality of integrating video, audio and images in Digital media platforms enhances interactivity through comments and engagements.
“The notable tools of engagement are computers, smartphones, editing software, search engine and sharing platforms,” he added
Other speakers including Ganiu Okunnu of Lagos State University (LASU) and Abayomi Adisa of British Broadcasting Corporation (BBC) in their different presentations on crisis communication and Story Telling urged participants to utilise modern tools of engagement as they practise their profession.
According to them, doing so will help them sustain mutually-beneficial relationships with their target audience.
Customs
We feel your pains — Customs seeks support of stakeholders over introduction of 4 percent levy on customs operations

Customs
ANLCA divided over increment in CISS fee

Funso OLOJO
“I, however, know that the increment is backed by the Nigeria Customs Service Act 2023. The increment is in the Act. That is where they brought it from” Emenike declared.
“The increment started today. NECOM will be meeting very soon to take a stance on the new development.”, the ANLCA high Chief stated.
“All the freight forwarding associations would have to come together on this matter” Oduntan thundered .
Customs
Customs plans to integrate B’ Odogwu with National Single Window for transparency , operational efficiency

– eyes less than 48- hour cargo clearance time at port.

“The partnership between the Nigeria Customs Service and the Trade Modernization Project Limited has been instrumental in driving this initiative forward.
She praised the efforts, commitment and resilience Comptroller-General of Customs , Adewale Adeniyi and DCG Adeola for the modest success the new concept has so far recorded.
Dr Ajijola emphasized that B’Odogwu; the newly introduced unified customs system, represents “strength and resilience” and is a homegrown solution that positions Nigeria as a leader in trade facilitation.
“Our goal is not just to modernize customs operations in Nigeria but to create a model that will be adopted across Africa and beyond,” she added
She disclosed that stakeholders are the core components of the project which, if well harnessed, would drive the success of the concept.
” That is why our management at the Trade Modernisation Project Limited emphasized the importance of stakeholders in this new concept and we believe that if we can achieve 80 per
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